The Have Your Cake and Eat It Diet

9 of the Most Creative Weight Loss Ads I’m definitely not a fan of these weight loss programs, but you’ve got to commend them on the inventiveness of their ad campaigns! No wonder so many poor, unsuspecting diet newbies are roped in… . 1. Weight Watchers – Before and After Doors These doors are labeled entrance and exit with the Weight Watchers logo in between. Source: Ads of the World . 2. Weight Watchers – Expanding Bus ride Source: Frederik … Read entire article »

. The Ultimate Home Workout! . Home Workout #1: The Potato Sack Workout I thought I would let you, my friends, in on a little secret I’ve found for building my arm and shoulder muscles. You might wish to adopt this regimen. Three days a week works well. I start by standing outside behind the house and, with a 5 pound potato sack in each hand, extend my arms straight out to my sides and hold them there as long … Read entire article »

A tale of woe: Yet another ‘Personal Trainers are Evil’ story… . Here we look at the diary of a new trainee, detailing her first- and, perhaps, last- week with a personal trainer. As a personal trainer myself, I sense it’s not beyond the realms of possibility that, at this very moment in time, I am being similarly demonised by an exhausted client. That said, if I’m also subject to the same complimentary appraisal in the initial stages of a client’s training (i.e. before they actually … Read entire article »

Barbie swears by the Stereotype Diet. We’ve all heard about- and perhaps even experimented with fat loss programmes, that claim to be optimally designed for specific  physical attributes. You’ll know of the Blood Group diet, specific to your blood type, the Body Type diet, tailored to your body shape…  Well these are all well and good, but blood groups? Body types? Surely this is just the tip of the iceberg. After all, these aren’t what define a person, are they? Without futher ado, allow me to introduce the Stereotype Diet. Specifically … Read entire article »